Privacy Policy

1. Who We Are

KUEVY (“KUEVY,” “we,” “our,” or “us”) operates the KUEVY platform, including the KUEVY mobile applications distributed to guests of participating live music venues (“Venue Apps”), the KUEVY Artist App for performing artists, and the venue management dashboard at app.kuevy.com.

KBCB Venue Creative, LLC is the registered business entity operating the KUEVY platform. Our registered business address is available upon request at privacy@kuevy.com.

2. Information We Collect

2.1 Information You Provide

• Account registration: name, email address, and password when you create a guest account in a Venue App.
• Artist registration: name, phone number, email address, and professional information when you create an account in the KUEVY Artist App.
• Phone number: mobile phone number provided by artists or by venue operators on behalf of artists for the purpose of sending account notifications and app download invitations via SMS.
• Profile information: optional profile photo, display name, genre, location, and social media links.
• Contact form submissions: name, email, and message content when you contact us through myrewrd.com.
• Venue onboarding: business name, contact details, and billing information provided by venue operators.

2.2 Information Collected Automatically

• Usage data: pages viewed, features used, check-ins, reward redemptions, and session timestamps.
• Device information: device type, operating system version, app version, and unique device identifiers.
• Log data: IP address, browser type, referring URLs, and error logs.
• Push notification tokens: to deliver event and reward notifications (only if you grant permission).

2.3 Information From Third Parties

We may receive information from Apple (Sign in with Apple) or Google (Sign in with Google) if you choose to authenticate using those services. We only receive the information those services make available under your privacy settings.

3. How We Use Your Information

We use the information we collect to:

• Operate and improve the KUEVY platform, Venue Apps, and Artist App.
• Manage your loyalty points, rewards, and check-in history.
• Send you event notifications, reward alerts, booking updates, and service updates (you may opt out at any time).
• Send SMS text messages for account notifications, app download invitations, and booking confirmations (see Section 5 below).
• Provide venue operators with aggregated, anonymised analytics about guest engagement.
• Detect, investigate, and prevent fraudulent or unauthorised activity.
• Comply with legal obligations.

We do not sell your personal information to third parties. We do not use your data for targeted advertising outside the KUEVY platform.

4. Sharing Your Information

We may share your information with:

• Participating venues: The venue whose app you use can see your check-in history and reward activity within their venue. They cannot see your activity at other venues.
• SMS service providers: We use Twilio, Inc. as our SMS messaging provider to deliver text messages on our behalf. Your phone number is shared with Twilio solely for the purpose of message delivery and is subject to Twilio’s Privacy Policy.
• Other service providers: We use trusted third-party providers (such as Supabase for database hosting, Expo/EAS for app delivery, and Vercel for web hosting) who process data on our behalf under strict data processing agreements.
• Legal requirements: We may disclose information when required by law, court order, or to protect the rights, property, or safety of KUEVY, our users, or the public.

5. SMS/Text Messaging

KUEVY may send SMS (Short Message Service) text messages to your mobile phone number. By providing your phone number to KUEVY or to a venue operator using the KUEVY platform, you consent to receive text messages from KUEVY related to your account and use of the platform.

5.1 Types of Messages

We may send the following types of text messages:

• App download invitations: A one-time message with a link to download the KUEVY Artist App when a venue adds you to their artist roster.
• Booking notifications: Confirmations, updates, and reminders about your upcoming performances.
• Account notifications: Important information about your KUEVY account, such as profile updates or payment confirmations.

5.2 Message Frequency

Message frequency varies based on your activity on the platform. Typically, you will receive no more than 5 messages per month. We do not send marketing or promotional text messages.

5.3 Opting Out

You may opt out of receiving text messages at any time by replying STOP to any message you receive from KUEVY. After opting out, you will receive one final confirmation message and no further texts will be sent. You may also opt out by contacting us at privacy@kuevy.com.

5.4 Help

For help with our text messaging program, reply HELP to any message or contact us at kuevy.com/support.

5.5 Costs

Message and data rates may apply depending on your mobile carrier and plan. KUEVY does not charge for text messages, but your carrier’s standard messaging rates may apply.

5.6 Carriers

Carriers are not liable for delayed or undelivered messages. Message delivery is subject to effective transmission from your network.

5.7 How We Obtain Your Phone Number

Your phone number is obtained in one of the following ways:

• You provide it directly when registering for the KUEVY Artist App.
• A venue operator provides it on your behalf when adding you to their artist roster, based on an existing business relationship.
• You provide it through the KUEVY platform as part of your profile or booking contact information.

We do not purchase phone number lists or send unsolicited messages to individuals without an existing relationship with the platform.

5.8 Data Use for SMS

Phone numbers collected for SMS messaging are used solely for the purposes described in this section. We do not share, sell, or rent your phone number to third parties for their marketing purposes. Phone numbers are shared only with our SMS delivery provider (Twilio) for the purpose of delivering messages.

6. Data Retention

We retain your account data for as long as your account is active. If you delete your account, we will delete or anonymise your personal information within 30 days, except where we are required to retain it for legal or accounting purposes.

7. Your Rights

Depending on your location, you may have the right to:

• Access the personal information we hold about you.
• Correct inaccurate or incomplete information.
• Request deletion of your personal information (“right to be forgotten”).
• Opt out of marketing communications at any time.
• Opt out of SMS text messages by replying STOP.
• Lodge a complaint with a supervisory authority (for EEA/UK residents).

To exercise any of these rights, please contact us at privacy@kuevy.com.

To request deletion of a KUEVY mobile-app account when you no longer have the app installed, use our public account-deletion request page. You can also delete your account inside the app through Profile → Delete Account.

8. Children’s Privacy

The KUEVY platform is intended for users aged 17 and older. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us and we will delete it promptly.

9. Security

We use industry-standard security measures including encrypted connections (TLS), hashed passwords, and role-based access controls. No method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on this page with a new effective date. Continued use of the platform after changes constitutes acceptance of the updated policy.

11. Contact Us

If you have questions about this Privacy Policy, our SMS messaging practices, or how we handle your data, please contact us: